Question 1

What does Narratr actually do?

Accepted Answer

Narratr reads your company website, extracts your brand voice, positioning, audience, and claims, then structures that information into a persistent brand profile that governs every piece of content you generate. It also audits your site across 11 dimensions, identifies your closest competitors, and automatically produces an /llms.txt file so AI systems like ChatGPT, Claude, and Perplexity can accurately read and cite your brand. The goal is one layer that holds what your brand stands for and applies it to everything you publish - so your social posts, product pages, and blog content don't drift apart over time.

Question 2

Is Narratr built for my team, or is it more of an enterprise tool?

Accepted Answer

Narratr is built for marketing teams and brand managers at companies that are already using AI in their workflows but don't have a single layer holding their voice, claims, and positioning together. It's particularly useful when you're publishing across multiple channels - LinkedIn, X, Shopify, WordPress - and finding that the output sounds inconsistent or doesn't reflect what your brand has already decided. Agencies running multiple client brands are also supported through a dedicated Agency tier with per-brand isolation, a brand switcher, and white-glove onboarding for the first three brands.

Question 3

How does Narratr work - what's the actual process?

Accepted Answer

You drop your URL, and Narratr reads your homepage, follows your navigation, and falls back to live web research if your site is thin or blocked. From that, it builds a structured brand profile covering voice, audience, claims, and differentiators, then finds your five to seven closest competitors and scores them on offer, audience, and positioning overlap. It audits your site block by block across 11 dimensions and generates content - posts, blogs, product descriptions - using your voice rules and claim guardrails as the governing context. Every market intelligence refresh takes about 30 seconds, and each refresh reads your prior feedback to sharpen the analysis over time.

Question 4

How is Narratr different from other AI content or brand tools?

Accepted Answer

Most AI content tools generate output without any persistent understanding of your brand - you paste in context each time and hope the result sounds right. Narratr holds a brand intelligence layer that governs every output: voice rules, claim guardrails, competitive plays, and audit findings all feed into what gets generated. It also requires human approval of AI-detected brand elements rather than running fully automated, which means the profile reflects decisions you've actually made, not inferences you haven't reviewed. On top of that, it's the only tool in this category that generates and publishes your /llms.txt for AI crawlers and pings IndexNow so Bing and Yandex re-crawl within minutes after every content push.

Question 5

What does the AI Visibility monitoring actually track?

Accepted Answer

AI Visibility monitors how Claude, GPT-4o, and Gemini describe your brand and scores your presence across those models. On the Brand tier, monitoring runs weekly across three models; on the Agency tier, it runs daily across four models including Perplexity. This tells you where your brand is being accurately represented, where it's being flattened or distorted, and where the gaps are - so you can act on the findings rather than discover problems after the fact.

Question 6

How do I get started, and is there a free option?

Accepted Answer

You can start on the free Starter tier with no credit card required - paste your URL and Narratr builds a brand profile, runs a competitor analysis, and audits your homepage in about 15 minutes. The 14-day free trial gives you full access to every Brand-tier feature, and nothing gets deleted at the end of the trial; your account simply moves to the Starter tier if you don't subscribe. The Brand tier is $79 per month (or less with annual billing, which saves 20%), and the Agency tier starts at $349 per month and includes 10 brands.

Question 7

What happens to my data if I cancel or stop using Narratr?

Accepted Answer

If you cancel, you get 30 days to export everything - brand profiles, market intelligence reports, audit history, and generated content. After 30 days, the data is deleted. Narratr does not share or sell customer data, and if you don't subscribe after your trial, your brand profile stays alive on the free Starter tier with limited features rather than disappearing entirely.

Question 8

Why does Narratr require human approval of the brand analysis instead of just automating it?

Accepted Answer

Fully automated brand analysis produces a profile based on what the AI inferred - not necessarily what your team has decided. Narratr surfaces detected brand elements and requires you to approve them before they govern any output, which means the voice rules, claim guardrails, and positioning that flow into your content reflect actual decisions rather than machine guesses. This matters most in categories with real claim risk - health, wellness, regulated products - where one sloppy or unapproved claim can damage trust quickly. Human oversight in brand analysis is treated as a feature, not a bottleneck.